Call for Papers

Call for Papers - ICBM2014
International Conference on
Business and Management
June 17 - 19, 2014
Taipei, Taiwan

Organized by: College of Business, National Taipei University
Coordinated by: Tatung University
                                Academy of Taiwan Information Systems Research(ATISR.)

The 2014 International Conference on Business and Management (ICBM2014) will be held on June 17-19, 2014, in Taipei, Taiwan. This conference provides a forum for researchers and practitioners to exchange research results and share development experiences on business and management study.
The upcoming ICBM2014 proceedings covers, but not limited to the following areas:
Track 1: Accountancy and Auditing
Performance Management
Risk Management
Small and Medium Enterprise Accounting and IT Issue

Track 2: Banking and Finance
Finance and Investment
Public and Nonprofit
Public Economics and Finance 
Public Responsibility and Ethics 

Track 3: Marketing 
Buyer Behavior and Customer Relation Management 
Competitive Advantage of Marketing Management
Market Structure and Pricing 
Marketing Research and Strategy
Marketing Strategy and Communications
Marketing Theory and Applications
New Product, Promotion and Service Marketing
Pricing and Branding Management 

Track 4: Consumer Behavior
Attitude formation and change 
Brand commitment/attachment 
Consumer information processing 
Consumer media choice and behavior 
Individual, Social and Cultural Variables Influencing Reactions to Communications 
Information search - Learning 
Motivation to Process Ads 

Track 5: Electronic Commerce and Internet Marketing
E-Commerce Practice, Management and Strategy
E-Commerce Policy, Standards, Regulations, and Legal Issues
E-Commerce Economics and Development Trend
Social Computing

Track 6: Human Resource and Organization Behavior
Human Resources
Human Resource Management
Organizational Behavior & Theory
Organizational Communication 
Organizational Psychology 
Stress Management 

Track 7: Industrial Engineering, Operational Management, and Supply Chain
Approaches and Models of Industry Analysis
Engineering Related to Business
Manufacturing Engineering
Operations Management
Operations Research 
Supply Chain Management

Track 8: Information System Management
Business Intelligence
Case Studies in IS Field
Computers and Education
Data Mining and Data Warehousing
E-Learning and Distance Learning
Healthcare Information Management
Information and Communication Systems 
Knowledge Management

Track 9: Leisure and hospitality industry management
Best Practices of Hospitality and Tourism Marketing
Cultural Impacts of Tourism
Hospitality Management 
Lifestyle Services and Responses Tourism
Tourism Management, Policy and Development

Track 10: Sport and Exercise Industry Management
Sports Economy
Sports Management
Sports Media
Sports Psychology
Sports Technology Innovation Research
The Club of Professional Sports Management

Track 11: Statistics and Decision Science
Business Statistics
Computational Statistics
Mathematical Modeling in Social Science
Social Statistics
Statistical Mechanics/Modelling
System Dynamics
Systems Theory

Track 12: Global Business Management 
International Business 
International Economics 
International Finance 
International Management
International Marketing 
International Relations and Collaborations

Track 13: Strategic Management
Approaches and Models of Strategic Management
Approaches to Evaluating Competitive Intelligence
Blue Ocean Strategy
Challenges to Strategic Management
Strategizing Activities and Practice
The Strategic Audit

Track 14: Technology and Innovation Management 
Disruptive Technology
Information Technology and Tools to Support Innovation
Innovation, Technology and Society 
Innovation and Technology Management 
Media and Communications, Technology

Track 15: Others
All other areas about Business, Management, Marketing, Strategy, Technology issues et al.